Kevin Nichol’s Enterprise Content Strategy was named by Firehead Ltd. as one of the 10 gift books for digital communicators for 2017.
The article says, “Nichols outlines some of the best practices for conducting and executing content strategy projects for your business. Expect many definitions, questions to ask, checklists and guidelines to give you a […]
MindTouch just published its list of Top 25 Content Strategist Influencers for 2016, and the names include eight XML Press authors, including Ann Rockley, who was named an Unparalleled Content Strategist Influencer, and XML Press authors Sharon Burton, Rahel Anne Bailie, JoAnn Hackos, Kevin Nichols, Alan J. Porter, Val Swisher, and Noz Urbina, who were […]
The Language of Technical Communication is the latest volume in The Content Wrangler Content Strategy Book Series.
As with the previous book in this series, The Language of Content Strategy, this book contains definitions of terms that practitioners need to know. The terms are divided into five categories: Core Concepts, Technical Concepts, Standards and […]
Lisa Park of Extractable has just posted a review of Intelligent Content: A Primer.
From the review: “Intelligent Content: A Primer, goes into quite a bit of detail—and includes a fair amount of research—to explain how you’ll benefit from this type of content. It includes three brief case studies, highlighting an investment bank, medical device […]
Today, everything is marketing. All of the content we produce affects the customer experience. Therefore, all content is marketing and all content producers are marketers.
Intelligent Content: A Primer shows you why you should know about intelligent content, opens the door to new ways of thinking about your content, and gets you started down […]
XML Press author Kevin P. Nichols is producing a series of videos on content strategy. The current video in the series, Performance-driven Content and Content Strategy, discusses the importance of performance-driven content for content marketing and content strategy.
Kevin is the author of Enterprise Content Strategy: A Project Guide. The video uses images from the […]
Roger Parker has just posted a summary of his interview with Scott Abel about The Language of Content Strategy. You can read the summary and listen to the entire interview in the article, Scott Abel Tells Why Content Strategy Matters on Roger’s blog, Published and Profitable.
Kevin P. Nichols’ Enterprise Content Strategy: A Project Guide is now available. This book outlines best practices for conducting and executing content strategy projects. It is a step-by-step guide to building an enterprise content strategy for your organization.
Enterprise Content Strategy draws on Kevin Nichols’ experience managing one of the largest and most successful […]
Learn how to make content strategy the foundation of your 2015 writing and marketing success. Roger Parker interviews Scott Abel, co-author of The Language of Content Strategy—a slim book that can make a big difference.
Roger will be interviewing Scott tomorrow, Tuesday, December 16th, at 4:00 PM EST. Whether you want to get better results […]
Four XML Press authors are scheduled to speak at Content Agility 2013, which is being held in Gatwick (London), England, June 26-27:
Rahel Bailie and Noz Urbina, authors of Content Strategy: Connecting the dots between business, brand, and benefits. Sharon Burton, author of 8 Steps to Amazing Webinars. Eliot Kimber, author of DITA for Practitioners […]