Join Alan J Porter, founder and chief of The Content Pool, as he delves into the transformative power of effective storytelling within the realm of content personalization. Discover what makes a story not just good but impactful and how it can be tailored to resonate on a personal level with your audience.
In this engaging session, hosted by Kevin Nichols, executive director at AvenueCX, you’ll learn why storytelling is essential for enhancing personalization strategies, and how you can craft stories that are not only compelling but also cater specifically to the interests and needs of your target demographic. Alan will share actionable insights on best practices in storytelling, alongside common pitfalls to avoid ensuring your content stands out and genuinely connects.
Join Alan and Kevin on May 22, 2025, at 8:00AM Pacific Time. Register at BrightTalk.