Join XML Press author John Caldwell for a Voice and Tone Summit on Thursday, February 27, 2020, at 5:30 PM at ServiceNow, 4810 Eastgate Mall, San Diego, CA. For details and to sign up go to San Diego Content Strategy Meetup.
John will discuss the voice and tone strategy building blocks and frameworks in his book, Voice and Tone Strategy: Connecting with Customers using Content, which he developed during his time as content lead for TurboTax and Intuit.
John will be joined by content design and strategy experts Catherine Cacheris Mayhew and Morgan Marie Quinn, who will share their experiences using and expanding those frameworks.